For all we know, the managers at SEGA may just be really into Angry Birds and wanted to save it from being renamed Red’s First Flight and getting taken off the Google Play store. More Sonic mobile games are certainly on the horizon in the near future.Īs with all acquisitions, though, only time will tell what exactly both SEGA and Rovio have in store. Sonic himself has been the star of many already successful mobile games, and thanks to his two Hollywood ventures, new films (and a Knuckles spin-off) on the way, a Netflix cartoon, and the well-regarded Sonic Frontiers, the Blue Blur has never been more prominent. Of course, most of this analysis has skipped over the big blue hedgehog in the room, and that’s because that’s a no-brainer. Nearly every SEGA staple exists in a different genre, allowing an opportunity to cater to as many unique players as possible.
Alternatively, people might be more willing to experiment with new control schemes for Nights into Dreams for the first entry in over a decade. Super Mario Run and Mario Kart Tour’s constant, uncontrolled motion took away the foundation of two immensely popular series.
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Firstly, the age provides the perfect opportunity for new games to modernize the experience and tailor it to mobile gamers without blaspheming what made the series so great in the first place. Looking beyond Sonic and friends, much of SEGA’s portfolio is older, arcade-esque titles, and this benefits them in two very specific ways. But it’s because of this aged nature that makes SEGA setting its sights firmly on the mobile scene one of the most intriguing prospects in a long while.
Now, most of these characters do run on the more obscure side, sure it’s difficult to imagine a fun mobile game with any of the Yakuza or Persona characters that does either series justice. Sonic the Hedgehog, Alex Kidd, Billy Hatcher, Amigo the Maraca-shaking Monkey, the titular Taxi from Crazy Taxi, the entirety of Space Channel 5 - the IP mines of SEGA characters run deep. Announced earlier today, SEGA has set in motion the acquisition of Rovio in its entirety, a deal which is projected at roughly $775 million and expected to close by the end of September. Revenue might have declined this past financial year, but Rovio continues to make a pretty penny on the mobile market, which is something that Japanese developer SEGA hopes will continue to happen. And that may very well have been the case - the cultural dominance of our fowl friends has seemingly waned as their footprint impossibly grows larger and larger annually. The point is that while we were off living our lives, the fine folks at Rovio Entertainment have been obscenely busy pumping out Angry Birds titles as if their lives depended on it. Heck, the birds have names now, ranging from the simple (Red) to the absurd (Courtney). When was the last time you played Angry Birds, the seminal Finnish product of emotional avians that dominated our cell phones, tablets, and clocks in the early 2010s? The question could get more specific: did you ever play Angry Birds 2, the 2015 free-to-play (but really pay-to-play) sequel that relied on micro-transactions and time limits to milk players for all they were worth, 99 cents at a time? Have you ever heard about the most recent games, like Angry Birds Blast!, a puzzle game developed by Bandai Namco or Angry Birds Evolution, a 3D turn-based RPG that apparently grossed $30 million in 2018 or Angry Birds Reloaded, a semi-remake of the 2009 original created for Apple Arcade with extra story? All of this is ignoring the VR games, blatant cash grabs ( Angry Birds Rio, anyone?), spin-off titles, myriad cartoons, and two feature films.
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